<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
		>
<channel>
	<title>Comments on: Why Media Coverage is the Beginning Not the End</title>
	<atom:link href="http://storyassistant.com/2009/05/why-media-coverage-is-the-beginning-not-the-end/feed/" rel="self" type="application/rss+xml" />
	<link>http://storyassistant.com/2009/05/why-media-coverage-is-the-beginning-not-the-end/</link>
	<description>Helping You Build Relationships</description>
	<lastBuildDate>Sat, 28 Apr 2012 02:30:40 +0000</lastBuildDate>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.0.1</generator>
	<item>
		<title>By: Arik Hanson</title>
		<link>http://storyassistant.com/2009/05/why-media-coverage-is-the-beginning-not-the-end/comment-page-1/#comment-280</link>
		<dc:creator>Arik Hanson</dc:creator>
		<pubDate>Sat, 30 May 2009 11:24:37 +0000</pubDate>
		<guid isPermaLink="false">http://storyassistant.com/?p=395#comment-280</guid>
		<description>In the past, I&#039;ve found success with a simple tactic like buying a bunch of newspapers/magazines and hand-delivering them to key executives the day the piece is published. Gives you a chance to congratulate the team and reinforce the key messages in the article.

@arikhanson</description>
		<content:encoded><![CDATA[<p>In the past, I&#8217;ve found success with a simple tactic like buying a bunch of newspapers/magazines and hand-delivering them to key executives the day the piece is published. Gives you a chance to congratulate the team and reinforce the key messages in the article.</p>
<p>@arikhanson</p>
]]></content:encoded>
	</item>
</channel>
</rss>

