Comments on: Social Media Advocacy: Stepping Out of Our Silo http://storyassistant.com/2009/08/social-media-advocacy-stepping-out-of-our-silo/ Helping You Build Relationships Sat, 28 Apr 2012 02:30:40 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: Are we teaching to the right class? http://storyassistant.com/2009/08/social-media-advocacy-stepping-out-of-our-silo/comment-page-1/#comment-444 Are we teaching to the right class? Tue, 18 Aug 2009 13:25:58 +0000 http://storyassistant.com/?p=481#comment-444 [...] In fact, I just wrote about this subject last week in my post Social Media Advocacy: Stepping Out of Our Silo. [...] [...] In fact, I just wrote about this subject last week in my post Social Media Advocacy: Stepping Out of Our Silo. [...]

]]> By: LuAnn Glowacz http://storyassistant.com/2009/08/social-media-advocacy-stepping-out-of-our-silo/comment-page-1/#comment-440 LuAnn Glowacz Sat, 15 Aug 2009 11:45:46 +0000 http://storyassistant.com/?p=481#comment-440 Matt, I'm going through this with every client right now. Showing executives an actual snapshot of what THEIR friends and competitors are doing (not just what JetBlue and Zappos are doing) and how it's leaving them in the dust will get you guaranteed face time, at the very least. Matt, I’m going through this with every client right now. Showing executives an actual snapshot of what THEIR friends and competitors are doing (not just what JetBlue and Zappos are doing) and how it’s leaving them in the dust will get you guaranteed face time, at the very least.

]]> By: There’s more to a business that social media | The Electric Waffle http://storyassistant.com/2009/08/social-media-advocacy-stepping-out-of-our-silo/comment-page-1/#comment-439 There’s more to a business that social media | The Electric Waffle Fri, 14 Aug 2009 10:01:23 +0000 http://storyassistant.com/?p=481#comment-439 [...] But are we overreacting? Matt Batt (aka @StoryAssistant) had a post yesterday that talked about social media folks spending too much time and efforts interacting and educating others in the social.... Instead, he suggests branching out and educating those not directly involved with social media. I [...] [...] But are we overreacting? Matt Batt (aka @StoryAssistant) had a post yesterday that talked about social media folks spending too much time and efforts interacting and educating others in the social…. Instead, he suggests branching out and educating those not directly involved with social media. I [...]

]]> By: Kasey Skala http://storyassistant.com/2009/08/social-media-advocacy-stepping-out-of-our-silo/comment-page-1/#comment-437 Kasey Skala Thu, 13 Aug 2009 17:26:31 +0000 http://storyassistant.com/?p=481#comment-437 Matt, this is something I've observed as well. It seems there is always some conference going on within the SM sphere. I wonder how much is rehash and how much is going just to say you attended "conference ". We're so dependent upon instant gratification. We want instant feedback and instant results. Social media only fulfills one of those desires (feedback), however, we often want the "results" first. So if we held a meeting for those who don't understand or believe in social media, after the meeting if our goals aren't implemented, we feel like it's a wasted opportunity or waste of time. Like you mentioned, we need to seed our neighbor's yard. Our grass is already green. As social media advocates, we should understand that time and persistence pays off. We need to carry that understanding over into the education portion as well. Matt, this is something I’ve observed as well. It seems there is always some conference going on within the SM sphere. I wonder how much is rehash and how much is going just to say you attended “conference “.

We’re so dependent upon instant gratification. We want instant feedback and instant results. Social media only fulfills one of those desires (feedback), however, we often want the “results” first. So if we held a meeting for those who don’t understand or believe in social media, after the meeting if our goals aren’t implemented, we feel like it’s a wasted opportunity or waste of time.

Like you mentioned, we need to seed our neighbor’s yard. Our grass is already green. As social media advocates, we should understand that time and persistence pays off. We need to carry that understanding over into the education portion as well.

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