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	<title>Comments on: Social Media for Business: Where to start?</title>
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	<link>http://storyassistant.com/2009/10/social-media-for-business-where-to-start/</link>
	<description>Helping You Build Relationships</description>
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		<title>By: Daniel Lieberman</title>
		<link>http://storyassistant.com/2009/10/social-media-for-business-where-to-start/comment-page-1/#comment-507</link>
		<dc:creator>Daniel Lieberman</dc:creator>
		<pubDate>Tue, 27 Oct 2009 03:43:38 +0000</pubDate>
		<guid isPermaLink="false">http://storyassistant.com/?p=536#comment-507</guid>
		<description>I agree that different situations need different channels. I think most businesses will benefit from blogging+facebook fan pages+twitter if they are serious about providing real value through those channels. Yelp is huge; every business should be there and should be doing what it take to get good comments...mostly providing a good customer experience and giving good value.</description>
		<content:encoded><![CDATA[<p>I agree that different situations need different channels. I think most businesses will benefit from blogging+facebook fan pages+twitter if they are serious about providing real value through those channels. Yelp is huge; every business should be there and should be doing what it take to get good comments&#8230;mostly providing a good customer experience and giving good value.</p>
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		<title>By: Matt</title>
		<link>http://storyassistant.com/2009/10/social-media-for-business-where-to-start/comment-page-1/#comment-506</link>
		<dc:creator>Matt</dc:creator>
		<pubDate>Mon, 26 Oct 2009 00:48:05 +0000</pubDate>
		<guid isPermaLink="false">http://storyassistant.com/?p=536#comment-506</guid>
		<description>I like the comments on Yelp and other local directories as they allow consumers to comment openly about their business without getting in the way of this feedback. 

Amber - I&#039;d love to learn more about how you are using social bookmarking for your clients...when you have time:).

John - I couldn&#039;t agree with you more about spreading yourself too thin - I&#039;ve seen this happen A LOT! Also like your comment about Twitter &amp; Blog usage...very true. 

Michelle - I look forward to your small biz owner&#039;s guide to marketing on less - can you email it to me when it comes out? matt@pipelinemediarelations.com.

Thanks for answering the poll question and for your contribution to the conversation!</description>
		<content:encoded><![CDATA[<p>I like the comments on Yelp and other local directories as they allow consumers to comment openly about their business without getting in the way of this feedback. </p>
<p>Amber &#8211; I&#8217;d love to learn more about how you are using social bookmarking for your clients&#8230;when you have time:).</p>
<p>John &#8211; I couldn&#8217;t agree with you more about spreading yourself too thin &#8211; I&#8217;ve seen this happen A LOT! Also like your comment about Twitter &#038; Blog usage&#8230;very true. </p>
<p>Michelle &#8211; I look forward to your small biz owner&#8217;s guide to marketing on less &#8211; can you email it to me when it comes out? <a href="mailto:matt@pipelinemediarelations.com">matt@pipelinemediarelations.com</a>.</p>
<p>Thanks for answering the poll question and for your contribution to the conversation!</p>
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		<title>By: Michelle Fitzgerald</title>
		<link>http://storyassistant.com/2009/10/social-media-for-business-where-to-start/comment-page-1/#comment-505</link>
		<dc:creator>Michelle Fitzgerald</dc:creator>
		<pubDate>Sun, 25 Oct 2009 21:21:19 +0000</pubDate>
		<guid isPermaLink="false">http://storyassistant.com/?p=536#comment-505</guid>
		<description>I also advise not to overlook Yelp, or any local directory with UGC content (e.g. Y! Local, CitySearch, etc). Though Twitter is valuable for attracting a &quot;following&quot;, it doesn&#039;t allow the same &quot;to buy or not to buy&quot; interface as does a local search directory. Read more on this topic @get_scrappy. Coming out November 16th - a small business owner&#039;s guide to marketing on less.</description>
		<content:encoded><![CDATA[<p>I also advise not to overlook Yelp, or any local directory with UGC content (e.g. Y! Local, CitySearch, etc). Though Twitter is valuable for attracting a &#8220;following&#8221;, it doesn&#8217;t allow the same &#8220;to buy or not to buy&#8221; interface as does a local search directory. Read more on this topic @get_scrappy. Coming out November 16th &#8211; a small business owner&#8217;s guide to marketing on less.</p>
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		<title>By: John Higgins</title>
		<link>http://storyassistant.com/2009/10/social-media-for-business-where-to-start/comment-page-1/#comment-504</link>
		<dc:creator>John Higgins</dc:creator>
		<pubDate>Sun, 25 Oct 2009 16:20:46 +0000</pubDate>
		<guid isPermaLink="false">http://storyassistant.com/?p=536#comment-504</guid>
		<description>I went for Twitter because this is growing at such a rate and is regularly mentioned in the news and this means it remains popular.  Also, you can intermingle using Twitter with your blog and many people use something like wordpress for their business already.

My own feeling is that you should only fight on as many fronts as you can handle.  Do not spread yourself too thin or you will achieve very little.  Choose one network at a time and then read a really good book about how you can take advantage of it for your business.</description>
		<content:encoded><![CDATA[<p>I went for Twitter because this is growing at such a rate and is regularly mentioned in the news and this means it remains popular.  Also, you can intermingle using Twitter with your blog and many people use something like wordpress for their business already.</p>
<p>My own feeling is that you should only fight on as many fronts as you can handle.  Do not spread yourself too thin or you will achieve very little.  Choose one network at a time and then read a really good book about how you can take advantage of it for your business.</p>
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		<title>By: Amber</title>
		<link>http://storyassistant.com/2009/10/social-media-for-business-where-to-start/comment-page-1/#comment-503</link>
		<dc:creator>Amber</dc:creator>
		<pubDate>Sun, 25 Oct 2009 16:20:38 +0000</pubDate>
		<guid isPermaLink="false">http://storyassistant.com/?p=536#comment-503</guid>
		<description>Social Bookmarking has been very beneficial for my B2B clients.  It gives them certain SEO benefits, increases their PR syndication and gives them full control of their online reputation; while not requiring too much time and effort from the client.  Typically with social bookmarks (like Digg or Delicious) the material has already been approved so it is not required to go through all the approval and legal rigamarole that typically hinders a social media campaign with business (especially B2B companies)</description>
		<content:encoded><![CDATA[<p>Social Bookmarking has been very beneficial for my B2B clients.  It gives them certain SEO benefits, increases their PR syndication and gives them full control of their online reputation; while not requiring too much time and effort from the client.  Typically with social bookmarks (like Digg or Delicious) the material has already been approved so it is not required to go through all the approval and legal rigamarole that typically hinders a social media campaign with business (especially B2B companies)</p>
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		<title>By: Matt</title>
		<link>http://storyassistant.com/2009/10/social-media-for-business-where-to-start/comment-page-1/#comment-502</link>
		<dc:creator>Matt</dc:creator>
		<pubDate>Sun, 25 Oct 2009 03:47:59 +0000</pubDate>
		<guid isPermaLink="false">http://storyassistant.com/?p=536#comment-502</guid>
		<description>Good call, Ari. Yelp is a awesome site for local consumer-focused businesses. What about for b2b and non-geographic specific businesses? I would love your thoughts on selecting Yelp. Thanks!</description>
		<content:encoded><![CDATA[<p>Good call, Ari. Yelp is a awesome site for local consumer-focused businesses. What about for b2b and non-geographic specific businesses? I would love your thoughts on selecting Yelp. Thanks!</p>
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		<title>By: Ari Herzog</title>
		<link>http://storyassistant.com/2009/10/social-media-for-business-where-to-start/comment-page-1/#comment-501</link>
		<dc:creator>Ari Herzog</dc:creator>
		<pubDate>Sat, 24 Oct 2009 20:59:31 +0000</pubDate>
		<guid isPermaLink="false">http://storyassistant.com/?p=536#comment-501</guid>
		<description>I vote Yelp.</description>
		<content:encoded><![CDATA[<p>I vote Yelp.</p>
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